Mission Statement

Improving Lives and Communities is the mission statement of Anthem. Healthcare simplification. anticipating more The fundamental goals of Anthem Inc. that differentiate it is made clear by all the elements of this mission. This mission statement makes it clear that Anthem stands for delivering the finest healthcare access in communities with a positive impact. As a result, it has the following three components:

  • enhancing people’s lives and communities
  • Healthcare simplification
  • anticipating more

The first part of Anthem’s mission statement outlines what its health benefit services are intended to accomplish and how far they can reach—from individual clients to entire communities. One illustration is the benefits that customers receive from life insurance. Anthem’s mission statement second part focuses on how it makes healthcare accessible and affordable. It is a component that Anthem’s business strategy approach promotes. In reality, it clarifies how the availability of unique products offered by the business eliminates complications in healthcare. Finally, as stated in the company’s customer categories, Anthem’s mission statement demonstrates that its clients benefit more from their investments. It is clear that the mission is centered on the benefits that customers will experience.


After reaching new heights since its founding in 2004 as WellPoint, Inc. and later changing its name to Anthem, the company is a testament to a successful merger. Today, it holds the top spot as the most prestigious leader in health benefits, offering related services and goods. The main goals of Anthem’s vision are bringing about change, being dependable, and taking the initiative. Its mission reflects the widespread desire to stay innovative and the finest in the industry. Values are essential tenets that support a company in adhering to its mission and vision. In light of this, Anthem places a strong emphasis on proactivity, showing leadership, and honesty, among other crucial qualities that will help it achieve its objectives. The purpose, vision, and values statements all attest to Anthem’s ability to convert itself into the industry leader in healthcare benefits.

Vision Statement

“To be the most inventive, valuable, and inclusive partner,” reads Anthem’s mission statement. It is a testament to the trustworthy role it plays in offering health benefits and goods that improve healthcare for its customers. The following aspects of the vision:

  • Become the most creative
  • Valuable
  • Participating partner

The first indicator demonstrates that Anthem. goes above and above to create goods that provide exceptional benefits to its customers. It has a strong connection to the second component, which emphasizes providing clients with value-based goods and services, and this is supported by the accolades and recognitions the company has received thus far. A guarantee of Anthem’s dependability in living up to client expectations is the third factor.

Core Values

“Leadership, community, honesty, agility, and diversity” are among Anthem’s key values. The success of the business’s operations is a reflection of the hard work and values of the organisation. These are its key contributing elements.

  • Leadership
  • Community
  • Integrity
  • Agility
  • Diversity

The first element reflects Anthem’s leadership role in spurring innovations and beneficial developments. The target market for these improvements and items is depicted in the second. Anthem recognizes integrity as a crucial component in maintaining the dependability of its business. The fourth aspect is its understanding of the need to continue being vigilant in offering the best products that streamline healthcare, which is related to its idea of product diversity for healthcare advantages.

Anthem Mission Statement History

The mission statement of Anthem won’t alter in 2020 or 2021.


The Company History of Anthem

K. Babnik, K. Breznik, V. Dermol, & N. Trunk (2014). The organization’s culture is the focus of the mission statement. 114(4), 612–627, Industrial Management & Data Systems.

M. E. David, F. R. David, and F. R. David (2014). Content analysis and new direction are provided for mission statement theory and practice. Journal of Decision Science in Business, Marketing, and Economics, 7 (1).

M. Keeling (2013). Knowledge Quest, 42(1), 30. Mission Statements.

Case, C. J., and King, D. L. (2013). An examination of 2012 mission statements across ten countries. Journal of the Academy of Strategic Management, 12 (1).

S. S. Manohar and S. R. Pandit (2014). Core principles: a study of dynamic leaders in organisations. 667–680 in Journal of Business Ethics, 125(4).

J. Rajasekar (2013). a comparison of the readability and content of mission statements. 14(6), 131–147, Journal of Management Policy and Practice.

A. Salem Khalifa (2012). Redefinition of the mission statement’s mission, purpose, and aspiration. 5(3), 236-251; Journal of Strategy & Management.

A. K. Singal and A. K. Jain (2013). an empirical investigation of how corporate vision affects globalization 243-257 in Strategic Change, 22(5–6).

Leave a Comment